PepsiCo Panel at World Design Congress!

09/09/2025

'Planet-and-people-positive' discussion panel, hosted by PepsiCo, at their London Design Studio.

We were thrilled to be invited to contribute to a 'planet-and-people-positive' discussion panel, hosted by PepsiCo, at their London Design Studio.

The fringe event was held against the backdrop of the inspirational 2025 World Design Congress, at which Alistair Bramley, PepsiCo's Senior Director, Systems Innovation, was speaking on how design is helping companies reimagine their core purpose; not just through products, but by redesigning entire business models, and shifting from competition to collaboration around wider missions.

Our thanks to fellow panel speakers Richard Walzer, Alistair Bramley, Jamie Stone, and a gathering of like-minded innovators for the questions, debate, and energising reflections on how the design industry can play a leading role in accelerating planet-positive behaviours and experiences!

World Design Congress 2025 was organised by the World Design Organisation (WDO https://wdo.org/), and the UK's Design Council https://www.designcouncil.org.uk/

More on the 2025 WDO congress programme: https://www.worlddesigncongresslondon.com/